From Magazine to Movement

Seicho-no-Ie, meaning House of Growth, began in 1930 not as a church or formal religious organization but as a magazine Masaharu Taniguchi published to circulate his teaching, a publishing-first model of movement building that closely parallels how several American New Thought bodies also grew primarily through periodicals and books rather than through congregational recruitment.

Taniguchi had earlier passed through Omoto, an influential Japanese new religious movement of the early twentieth century, before developing his own distinct teaching, which held that the phenomenal world of illness, poverty and suffering people ordinarily take as real is not ultimately real, and that every human being is already, in truth, a child of God regardless of outward circumstance. The movement grew steadily from its publishing base into a full religious organization with temples, ministers and a defined membership structure across Japan over the following decades. Taniguchi continued writing prolifically across his long life, and his collected works run to dozens of volumes, forming a body of scripture-like teaching material the movement studies systematically rather than relying on a single foundational text the way some other Japanese new religions of the same era organized themselves around one core scripture.